EVITA

Project Details

Title: Exchange, Valorisation and Transfer of regional best policy measures for SME support on IT and e-business Adoption.
Priority: 1: Innovation and the knowledge economy
Theme: the Information Society

Type of intervention

Type of intervention: 1: Regional Initiative Project
Mini-programme: No
Duration: 1st Oct 2008 - 31st Dec 2011
Website: http://www.evita-interreg4c.eu/

Budget

Total budget: €1,618,709.25
ERDF contribution: €1,319,044.15

Lead partner

Greek Research and Technology Network (GRNET)
Mesogeion Av.56
11527, Athens
GREECE

  • Click for contact details
    • Contact Person: Hatzakis Ilias
      Phone: 302107474268
      Fax: 302107474490

Project summary

Reinforcing social, economic and territorial cohesion, by making ICT products and services more accessible within less-developed regions, becomes an economic, social, ethical and political imperative, according to the Lisbon agenda.

 

It is consequently crucial that successful policy practices, recognized by the European Commission as “best practices” are transferred from the regions that have already successfully implemented them to regions that are just now designing policy measures for improvement of SME competitiveness through better access to the knowledge economy.

 

In this context,the EVITA consortium includes 3 types of players:

a. "donor" partners who have implemented “best-practice” policy initiatives for the adoption of IT and e-business practices

b. "beneficiary" partners representing “Objective 1” regions who are lagging behind in terms e-business penetration and who are about to design relevant regional policies in the framework of the 2007-2013 funding period

c. partners with expertise in e-learning, IT training, SME competitiveness and regional development plans and who can act as catalysts for the successful transfer of the good practices.

 

EVITA builds upon various good practices developed under different regional or interregional development programs, (namely, the “2Bdigital” program in Catalunya, the GOONLINE initiative in Greece, the ELISA project in the Balkan area, the “From Insight to Action

program in Sweden, the “Echangeurs” program in Marseille Provence, the “e-commerce leveraging Center” in Galicia) and attempts to improve the effectiveness of relevant regional policies in Lithuania, Pomurska (Slovenia), Aegean (Greece), Galicia (Spain) and Latvia.

 

In addition to the exchange of know-how, EVITA proposes the pilot implementation of these practices, together with the development of new approaches, such as the integration of e-learning techniques and methodologies for reaching SMEs in remote areas.

The main activities envisaged are

- Study Visits for the presentation of the “best policy initiatives” to all partners

- Policy Maker Workshops for the transfer of “best policy initiatives” to local Policy Makers

- A “best practice policy measures" guide

- 5 regional “IT training strategy" reports

- a multilingual e-learning platform enriched with multimedia “e-business training content”

- a seminar for the creation of “e-tutors” task forces

- a study on the impact of e-learning on the local SMEs competitiveness

- 9 local dissemination events to promote the project’s results.

- One Final Conference for EU wide dissemination to Policy Makers

The expected results of the project in the targeted areas are the improvement of relevant regional policies, the improvement of e-skills and the increase in IT use and e-business practices adoption by SMEs. In the long term, EVITA aims at sustained impacts on innovation, competitiveness and economic growth in the targeted regions.

Project achievements

The main aim of EVITA is to transfer recognized good practices in order to improve the effectiveness of regional development policies in the area of the access of SMEs to knowledge, e-business practices and the globalized digital economy in regions with low IT penetration. During those first 27 months of the project, the priority was given to the Study Visits for the analysis of relevant policy initiatives. In Athens, Barcelona, Marseille, Santiago and Stockholm, the donor partners GRNET, ACC1O, CCIMP, CESGA and TILLVAXVERKET have presented in details the methodologies of policy initiatives such as “e-business forum”, “Goonline”, “2BDigital”, “Anella”, “Echangeurs”, “The e-commerce leveraging center”, “From insight to action”, "REG IT" etc.

 

In Athens (GRNET), the focus was given on decoding the methodologies of “e-business forum”; a consultation mechanism for open, broad and continuous dialogue of the State with the main stakeholders from business and academia, that are

 

connected to e-business, and “Goonline”, an initiative through which, 50.000 SMEs have been trained on the business use of internet.

 

In Barcelona (COPCA), the initiative “studied” was “2BDigital”, through which, the Government aims to support the development of a digital marketing plan in order to optimize the performance of local SMEs, to provide guidance for increasing the number of customers via the web 2.0, to improve Search Engine “Findability” and find new business opportunities.

In Marseille and Paris (CCIMP), the emphasis was given to the “Echangeurs” government initiative, through which, the CCIMP aims to develop businesses, industries and networks’ competitiveness and to help SMEs for the use of IT.

In Santiago (CESGA), the focus was given on the Galicia e-Commerce Leveraging Centre who’s the aim is to promote and support the galician SMEs to take advantage of new technologies and Internet and start e-commerce processes.

 

In Stockholm (TILLVAXVERKET), the whole package of the governmental measures for SME support on ICT and e-business was presented and discussed, with a lot of emphasis given upon the “From Insight to Action” program, which aims to help SMEs to use secure e-business solutions. The partners were deeply interested in this model.

 

As a next step, the main expected outcomes of EVITA, the e-learning platform and the training content on e-business for SMEs were released in the beginning of 2010. Immediately after that, the EVITA consortium organized the 3-day e-tutor seminar in Malta, a major milestone of the project, where international experts trained partners' staff in e-tutoring the EVITA training content on the digital marketing plan. Following that action, the 15 scheduled SME seminars were implemented (Riga, A Coruna, Toplice, Ermoupolis and a teleseminar from Kaunas) in which more than 240 businesses were trained in e-business and the digital marketing plan by the trained tutors.

 

At the same time, the "Study on e-learning and SME competitiveness", the "Corpus on IT Strategy Reports" and the 5 local “IT training strategy reports” and the "Best Practice Guide" were delivered and then presented during the 5 local Policy Maker Workshops that took place in 2011. Following that action, a structured transfer of 8 best practices was implemented to the 5 beneficiary partners.

 

In order to best communicate the results of the projects between partners and to the larger public, the project logo, the web portal (www.evita-interreg4c.eu) and the project leaflets have been created and a newsletter (6 issues) were regularly dispatched. Additionally, 9 dissemination events and one Final Conference have taken place for the dissemination of the EVITA results and the benefits of the business internet use.

 

Partnership

Institution, Town Country Region Contact details
Greek Research and Technology Network (GRNET), Athens GREECE Attiki 302107474268
hatzakis@grnet.gr
Consortium for Commercial Promotion of Catalonia (COPCA), Barcelona SPAIN Cataluña (34) 93 484 96 83
cooperacio@copca.com
Swedish Agency for Economic Regional Growth (NUTEK), Stockholm SWEDEN Stockholm 4686819100
Tony.meurke@nutek.se
Chamber of Commerce and Industry of Marseille Provence (CCIMP), Marseille Cedex 01 FRANCE Provence-Alpes-Côte d'Azur 33 488 104 433
charles.haagensen@ccimp.com
Temi Zammit Foundation (FTZ), Msida MALTA Malta 356 2340 2189
info@ftz.org.mt
Supercomputing Centre of Galicia Foundation - e-Business Dept. - Galicia e-Commerce Leveraging Centre, Santiago de Compostela SPAIN Galicia 34981569810
rbasanta@cesga.es
State agency for IT and communications (SAITC), Sofia BULGARIA Yugozapaden 00359 9492033
MNikolova@daits.government.bg
Southern Aegean Region (SAR), Ermoupolis GREECE Notio Aigaio 0030 22810 96214
x.kokkinos@notioaigaio.gov.gr;grgenikou@notioaigaio.gov.gr
Sinergija Development Agency, Moravske Toplice SLOVENIA Vzhodna Slovenija 00386 2 538 1350
sinergija@ra-sinergija.si
Latvian Technological Centre (LTC), Riga LATVIA Latvija 00371 7558702
gintas@edi.lv
Swedish Agency for Economic and Regional Growth (TILLVAXVERKET), Stockholm SWEDEN Stockholm 4686819100
tony.meurke@tillvaxverket.se
Catalan Company Support Agency, Barcelona SPAIN Cataluña 34 93 484 9605
sidresala@acc10.cat // fsubirats@acc10.cat
Kaunas University of Technology, Kaunas LITHUANIA Lietuva 37 037 300 569
rgataut@ktu.lt
Decentralized Administrative Authority of Aegean, Pireus GREECE Notio Aigaio 2281360207
a.markantonis@apdaigaiou.gov.gr
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