Project Details

Title: Employability and knowledge based economy : tools for innovative culture
Priority: 1: Innovation and the knowledge economy
Theme: Employment, human capital and education

Type of intervention

Type of intervention: 1: Regional Initiative Project
Mini-programme: No
Duration: 1st Jan 2010 - 31st Dec 2012


Total budget: €1,442,327.28
ERDF contribution: €978,900.26

Lead partner

Conseil régional Nord-Pas de Calais - Direction de la Culture
151 avenue Hoover
59555, LILLE cedex

  • Click for contact details
    • Contact Person: Donato GIULIANI
      Phone: +33 3 28 82 85 67
      Fax: +33 3 28 82 85 05

Project summary

The Nord-Pas de Calais Region, the flemish and the french Communities of Belgium, the Region of Castilla-la-Mancha, the Voivodship of Silesia, Rogaland County Council and the Arts Wales Council are engaged, since 2003, in a strong territorial cooperation. Improving regional policies has always been the main priority of this cooperation. These regions wanted to go further on an innovative issue: human capital in a knowledge-based economy. Indeed, the development of a knowledge-based economy is based on new job sectors, new working methods and new professional skills and competences. It requires new policies, enabling to reinforce the employability of the workforce. The cultural and creative sector is a key sector in this framework. Knowledge-intensive sector strongly linked to creativity, innovation and ICT, and important new job sector, it favours the development of new skills closely related to the employability in a knowledge-based economy. Nevertheless, it remains underexploited.

The project aims at developing, in each partner region, suitable strategies, policies and tools on the link between cultural and creative sector, knowledge-based economy and employability. The project is based on five working phases. The Identification phase will enable, in each region, to identify, analyse and evaluate good practices, thanks to a joint methodological and conceptual framework. The Exchange phase will ensure an exchange of these practices, an in-depth analysis of their development conditions and a diagnostic of each region situation. The Capitalization phase will capitalize public policies and regional analysis. The Transfer feasability phase will study the transfer of these practices within each partner region, targeting the most relevant ones. Finally, the Experimentation phase will enable to test some good practices. These phases will result in concrete tools for policy makers, based on a better knowledge of the sector characteristics and of regional specificities.

The project will contribute to strengthening the cultural and creative sector, and to identify it as a full economic sector, and more largely, as a key sector of a knowledge-based economy. It will contribute to developing a cross-cutting approach around this sector, to integrate it in development policies and to define more suitable strategies, policies and tools, at regional and European level. It will also contribute to enlarging the reflections on this sector, still more focused on the industrial and entreprenarial issues, and less on human capital. In this framework, one of the project results should be a better use of the European Social Funds. Covering 7 regions and 7 countries, the partnership is based on a complementarity between regional authorities, technical experts (Technocité, Bangor University, Simetrias Foundation, Ars Cameralis) and scientific experts (University IUAV of Venice and Relais Culture Europe).

Project achievements

Tool Quiz originaly stands for a european interregional cooperation, based on culture as defined by the UNESCO, which has been proceeding from a long standing strategic process started in the year 2000. This had been resulting in a new type of network through the signature of a Charter for multilateral cooperation in 2008 between 5 public authorities The Nord‐Pas de Calais Regional Council (FR), the Flemish Ministry and the Wallonia-Brussels Federation of Belgium, the Voivodship of Silesia (POL), and the Rogaland County Council (NPL). The partnership had then expanded up through the meeting of more experts, all dealing with cultural and international activities, from different public institutions or art organizations such as : the Arts Council of Wales through Wales Arts International, the Welsh University of Bangor(UK) and University of Venice (ITA), Simetrias Foundation in Toledo (ES), Technocité in Wallonia, the Museum Dr Guislain in Flanders, the Relais Culture Europe (FR).

Tool Quiz, as a project, was born in this context. These 12 members wanted to focus on an innovative dimension, considering human capital in a knowledge economy. Approved by the INTERREG IV C programme, the project which leadpartner was the Nord-Pas de Calais Regional Council has been launched in Lille in january 2010 and has been running until december 2012. Aknowledging the transformations at stake at international and european levels, the project has been looking at potential new ways to think about development and how to better shape public policies at regional level by putting culture, art and creativity based on the human persons capacities development at their core.


During 3 years partners have been exchanging experiences through networking, workshops, seminars, conferences and visits. Are resulting from this work among others :

- A dozen of interregional events with in particluar five thematic conferences gathering hundred cultural stakeholders each

(1/ Digital Culture and transformation of social space - December 2010 2/ Public & private partnerships: skills to grow the arts economy - February 2011. 3 / Creative and enterprising young people: investing in the future of young people through the creative and cultural sector - April 2011. 4 / The role of Arts and Culture in Urban and Regional Development - June 2011. 5 / To new development models for regional policies in Europe ? December 2011)

-The analysis of 18 good practices from which 3 best practices were selected to be transferred between 7 different regional partners.

-The development of a prospective study embodied in the “tool Quiz Green Paper” gathering 17 articles of experts, 7 best practices description papers and 3 political introductions from Jacques Delors, Mercédès Bresso and Catherine Lalumière. Realized for the benefit of european territories including political and regional actors, this Green Paper entitled “ a right to culture, a culture of rights” also served

as a common guide for the last experimental phase.

This one consisted in organizing three pilot actions in 2012 based on the transfers (1/“culture & social employment” as developed by the Dr Guislain Museum in Belgium was tested in May 2012 in Silesia, 2/ “celebrating youth participation in the arts” was the focus chosen by Wales Arts International, in June, from the inspiration of a Norwegian practice 3/ “Arts& Business” a Welsh programme was experienced, in September in Stavanger.)

To conclude, if the project in the INTERREG IVC's frame was closed in December 2012, the TOOL QUIZ dynamic will continue throughout 2013:

- First with an "executive meeting" set up in January 2013 in Nord-Pas de calais gathering Tool Quiz partners' Cultural directors.

- Then with a "Tool Quiz enlarged conference" for june 2013 in the frame of “Dunkerque regional capital for culture” which will also consider the Euromediterranean contexts of cultural cooperations and social innovation.


Institution, Town Country Region Contact details
Conseil régional Nord-Pas de Calais - Direction de la Culture, LILLE cedex FRANCE Nord - Pas-de-Calais +33 3 28 82 85 67
Regional Center for Audiovisual Ressources, TOURCOING FRANCE Nord - Pas-de-Calais +33 3 20 28 J339326 40
Rogaland County Council, STAVANGER NORWAY +47 5151 68 58
IUAV University of Venice, VENICE ITALY Veneto 390412571807
Regional Minister of Castilla- La Mancha, TOLEDO SPAIN Castilla-La Mancha + 34 925 26 7400
Simetrias International Foundation, TOLEDO SPAIN Castilla-La Mancha + 34 925 239 559
Cultural Institution Ars Cameralis Silesiae Superioris, Katowice POLAND Slaskie +48 32 2 57 06 01
Arts Council of Wales, CARDIFF UNITED KINGDOM East Wales +44 29 20441 322
Bangor University, Bangor Gwynedd UNITED KINGDOM West Wales and The Valleys +44 12 48 38 32 15
Flemish autority- Departement for Culture, Youth, Sport and Media, BRUSSELS BELGIUM Région de Bruxelles-Capitale / Brussels Hoofdstedelijk Gewest 00 32 2 553 68 34
Technocité Asbl, HORNU BELGIUM Prov. Hainaut +32 65 76 67 10
Fédération Wallonie-Bruxelles, MONS BELGIUM Prov. Hainaut +32 241 33 531
Relais Culture Europe, PARIS FRANCE Île de France 00 33 1 53 40 95 10
Museum Dr. Guislain, Gent BELGIUM Prov. Oost-Vlaanderen +32 9 216 35 95


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