Topic of the practice
Research Technology Development and Innovation. Knowledge Transfer and valorization.
Good Practice Information
The aim of the CCF is to support the process of generating sustainable business propositions for products and/or services from potentially valuable ideas. The CCF facilitates and accelerates this process by stimulating the cooperation between participating companies and knowledge institutes involved in Design & Technology. The function of the CCF is to guide and support this process to transfer potential successful ideas into sustainable business propositions. Basically the following disciplines are aligned in a very early stage of business development: design, business intelligence, financing, legal and marketing communication
The CCF facilitates and accelerates product innovation in the field of high-tech systems. The CCF welcomes the submission of any patentable creative and technological innovation as a potential project.Submissions are evaluated on the basis of a number of criteria, including the extent to which they enable participating organizations to achieve synergies and improve their capabilities
Once a project has been adopted, the CCF investigates whether there is a market for a product based on the idea and whether such a product is technically feasible. The CCF coordinates contacts among the various parties.
The guidance involves the business development, partner search, match making with potential parties that will bring the concept to the market, relation management towards financial partners and project management related activities and the like. At the end of a projects lifetime within the CCF the final deliverables of the project are, if and where possible, transferred to an external interested party. This external party can, depending on the kind of project, market segment, complexity, required suppliers, required market parties for installation and/or service and the like], be a new company that is build for this project, a [new] department of an existing company or an alliance of existing companies or another form.
Evidence of success
• 2 ideas exploited on new applications of high end technology
• Portfolio of 20 projects
• Growing awareness of the need for Proof of Concept funding (or even better Proof of Relevance funding)
• User centred open innovation for creative ideas (IP protected).
• Matching technology and design to bring innovations to the market faster and more effective.
• ‘Matchmaking’ between designers, technology providers & adaptors and VCs which do not occur outside the CCF.
• Good assessment of IP importance in business case.
Contact details to obtain further information on the practice
Creative Conversion Factory
Annex completed on: 03-07-2011